LANGUAGE INNOVATION IN THE DIGITAL SOCIETY

Abstract

Modern society is experiencing an era of digital transformation, which affects all aspects of life, including the language sphere. The Internet, social networks, artificial intelligence, and digital communication platforms are changing communication methods, introducing new language forms, and transforming language norms. Language innovations in the digital society are an integral part of this process, shaping a new reality of communication. Analyzing the main language changes and their impact on culture and interpersonal interaction is essential.